RocketFin Design Philosophy: 5 Core Principles
At RocketFin, design is about crafting experiences driven by user insight. Our five principles guide success, shaping intuitive and effective applications that align with our values.
Principle 1
Client and User First
Design with empathy, test rigorously, avoid assumptions, and back solutions with evidence.
Principle 2
Consistency
Reduce cognitive load with design patterns, clear terminology, and best practices.
Principle 3
Clarity
Use simple, goal-focused language that aligns with user needs.
Principle 4
Simplicity
Strip away the unnecessary, priortize hierarchy, and ensure readability.
Principle 5
Inclusivity
Adapt to diverse user needs, remove barriers, and consider every detail.
Making complexity simple for users.